Ara Yoga
Ara Yoga is the personal brand of a Perth yoga teacher. She needed a brand and website that show who she is and what her classes feel like.
Project overview
Ara is a Perth yoga teacher building her own brand, and this was a quick three week sprint. We started by joining one of her classes to feel the practice and hear her voice firsthand. That's where the brand came from: a logo of a seated pose that also forms the letters A and R, carried through the full identity and website.